If pain and discomfort is a main concern use a pain reducing gel or cream available from pharmacists. These solutions should be applied 30 to 60 minutes before waxing so the skin is numbed beforehand.

Apply a thin layer of wax in the direction of the hair growth, preferably holding the spatula or tongue depressor at a 45 degree angle as you spread the wax.
When applying the cotton strip over the wax, rub in the same direction as the hair growth leaving about 1/3 of the strip free to allow for a firm grip for a fast back pulling action.

Pull the skin taut before pulling the cotton strip away.

Pull back with a rapid movement close to the skin. Do not pull up or out, rather pull back. One fast, smooth, pull back is much more effective than a series of light pulls which only increase the pain and leave patchy areas.

After waxing hair removal, clean the skin with a warm moist towel to remove excess wax.

Avoid showering and making the hair wet prior to waxing hair removal. Hair absorbs the water making it soft and less likely to adhere well to the wax. Tough hair is easier to pull off.