2. Always introduce yourself to those sitting next to you at a business dinner. If possible, meet everyone at your table before you sit down. Sit next to someone you don't know rather than someone you do know.

3. When introducing your guest or another person at a function, mention both first and last names and perhaps an interesting item of information about that person.

4. Before going to an event, business or social, be prepared to discuss items of current interest including books, films, television shows or current events.

5. You can find your next conversation starter by reading at least one daily newspaper, weekly news magazine, or watching a morning news show.

6. Take the time to get to know others first. People don't care about you and what you do until they know you care about them. Build relationships and trust first.

7. Beware of being a pushy promoter. We're often so passionate and excited about our business or latest project that we talk too much and over sell ourselves.

8. Listen closely and think before you speak. Don't interrupt, let the other person finish their thought before you give your opinion. Learn to do 80 percent of the listening and just 20 percent of the talking.

9. Listen attentively, smile and make good eye contact.

10. Practice the five words that help create and maintain small talk conversation Who, What, When, Where and Why to form open-ended questions.

Sue Currie, the director of Shine Communications Consultancy and author of Apprentice to Business Ace—your inside-out guide to personal branding, is a business educator and speaker on personal branding through image and media. Sign up for free monthly tips at http://www.shinecomms.com.au/contactmanager/default.cfm.
To learn more about how you can achieve recognition, enhance your image and shine, visit http://www.shinecomms.com.au.