In order to avoid premature ejaculation a lot of men distance themselves. And, sadly, the more a guy likes a girl, the more likely he is to climax too soon—and the more he’ll need to distance himself. Sex expert Brandon Maxwell, creator of The Maxwell Multiple Climax, a sexual technique that allows guys to climax over and over again without ejaculating, says that’s why many guys avoid eye contact during sex.

“Guys are visual creatures,” Maxwell says. “If they see that the woman they like is aroused, that’s enough to make them come quick.”

That emotional distance that helps him last during sex often carries over to other parts of the relationship. For instance, Maxwell says those so-called “bad boys” who act like they don’t care about women usually have performance anxieties. In order to deal, they turn off their emotions and say, “I’m just going to do this for me.” They may last longer in sex, but their emotional relationships are usually short once a woman realizes the guy can’t fulfill her emotional needs.

Other women.
Even a man who is dating the sexiest woman in the world may occasionally think of someone else during sex: a celebrity like Angelina Jolie or that gal at the local coffeehouse.